What makeup cream is suitable for summer? Inventory and recommendations of hot topics across the Internet
As summer temperatures rise, so do your skin care needs. In the past 10 days, "summer makeup cream" has become a hot topic on social platforms, with more than 500,000 related discussions on Xiaohongshu, Weibo, Douyin and other platforms. The following is an in-depth analysis and product recommendations based on hot spots across the entire network.
1. Data inventory of hot topics

| platform | Hot search keywords | Number of discussions (10,000) | heat peak |
|---|---|---|---|
| little red book | # SuyanCream does not take off makeup | 18.2 | June 15 |
| #affordable makeup cream review | 12.6 | June 18 | |
| Douyin | # Oily Skin Cream Recommended | 9.8 | June 20 |
| Station B | #Student Party Suyan Cream | 5.3 | June 16 |
2. Core indicators for purchasing makeup cream in summer
According to the evaluation video released by beauty blogger @小美Lab on June 19, the following factors should be considered for summer makeup cream:
| indicator | Importance (five-star system) | Premium standards |
|---|---|---|
| Waterproof and sweatproof | ★★★★★ | Swimming grade makeup |
| SPF value | ★★★☆☆ | SPF30+ |
| Thin texture | ★★★★☆ | Lotion-like and easy to spread |
| Oil control ability | ★★★★☆ | No shine for 8 hours |
3. Evaluation of the top 5 best-selling makeup creams on the Internet
Based on June e-commerce platform sales data and user reviews, the following products are recommended:
| brand | Model | price range | Suitable for skin type | Core advantages |
|---|---|---|---|---|
| Dr.Jart+ | V7 makeup cream | ¥200-250 | Dry skin/combination skin | Contains 7 kinds of vitamins |
| Kerun | Moisturizing makeup cream | ¥120-150 | Sensitive skin | alcohol free fragrance |
| perfect diary | Light lasting makeup cream | ¥80-100 | Oily skin | 12 hours oil control |
| Laneige | Snow Shape Repair Cream | ¥180-220 | All skin types | Intelligent color grading technology |
| Shiseido | Scheming makeup cream | ¥250-300 | Mature skin | Anti-aging ingredients |
4. Real user feedback
Typical reviews scraped from social platforms:
| User ID | Products | Review content | Rating (5-point scale) |
|---|---|---|---|
| @美makeup小白 | Kerun | "It's not irritating at all for sensitive skin, but the coverage is weak." | 4.2 |
| @youpixiaozhang | perfect diary | "I finally found a makeup-free cream that doesn't strip makeup if I have oily skin." | 4.8 |
| @ Skin Care Expert | Dr.Jart+ | "The brightening effect is amazing, but it is a bit heavy for summer use" | 4.5 |
5. Suggestions from professional makeup artists
1.Tips: Apply sunscreen first, then apply makeup cream after film formation, press with beauty sponge for better fit.
2.How to touch up makeup: Use oil-absorbing paper to deal with oily shine, then apply makeup cream locally.
3.Makeup removal instructions: Even if it is labeled "no makeup remover", it is recommended to clean it with mild makeup remover.
6. New trends in summer 2023
According to new product release data in June, this summer’s makeup cream presents three major innovation directions:
• Addcooling factorice-like products (such as Innisfree’s new products)
• Containshyaluronic acidMoisturizing formula (such as Winona’s new product)
• YesAutomatic color correctionIntelligent technology (such as the Huaxizi concept model)
To sum up, when choosing makeup cream in summer, you should give priority to makeup staying power and skin comfort. According to your own budget and skin type, choose the most suitable style from the above-mentioned popular products. It is recommended to purchase a sample to try out first to avoid skin discomfort caused by high temperatures in summer.
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